About this Event You’ve heard the saying work smarter, not harder but that’s probably easier said than done. As communicators we’re busy telling stories, pumping out emails, posting on social media and trying to squeeze in some training time to keep up with the constantly changing online environment. Sometimes it’s...
Measurement: A Marketer’s Best Tool at Distillery 244
Everyone loves a good story. Luckily for marketers, Google Analytics tells a great one. The kind of story that can convert into real dollars for business. Jordan Walker, Digital Director at Greteman Group, presented Measurement: A Marketer’s Best Tool to a sold-out room on the importance of using Google Analytics. She...
Measurement: A Marketer’s Best Tool
Join AMA Wichita and local Analytics Nerd, Jordan Walker as she demystifies Google Analytics, gives tips on how to set up an effective dashboard and more. About our presenter Jordan Walker is the Digital Director at Greteman Group, a Wichita-based marketing and communications agency specializing in aviation. Leading by example,...