“Sometimes it’s beneficial to use research to get out of your company’s internal mindset,” explained Dr. Lisa Parcell, director of The Research Partnership at Wichita State University. Dr. Parcell went on to explain the benefits Read more...
Wichita, KS – June 22, 2017 — The Wichita chapter of the American Marketing Association (AMA Wichita) named Andy McFayden, Director of Marketing and Community Outreach at Wichita Area Technical College, the 2017 Marketer of Read more...
“I want my $28!” What is the $28 referenced in Jessica Best’s presentation title? And, what does it have to do with email ROI? Well, according to Jessica, Director of Data-Driven Marketing at Barkley, email Read more...
Brand Identity and Logo The American Marketing Association Wichita Chapter today unveiled a new brand identity and logo that reflects both the transformation of the organization and its vision for the future. Wichita is one Read more...
Get Involved With AMA Wichita Our chapter is full of dynamic leaders who are all volunteers—you could be among them. Volunteer your time and talents for chapter events, management, and operations to build your leadership Read more...
Not long ago Wichita AMA introduced you to wine making and marketing in Kansas, being an equal opportunity organization we would now like to give the floor to a quality Kansas beer. BJ Hunt from the Read more...
Attracting airlines and marketing our region 1) Marketing our region to airlines. What does it take to convince an airline to start service in Wichita? Or, to convince an existing carrier to add service? The Read more...
The 2013 Holiday Mixer will truly blend together the area’s top professional groups. The event will be held at Public at the Brickyard on Tuesday, December 10th from 4:30 PM to 7:00 PM. The joint Read more...