Marketing Gladiators: It's Time To Rise Above the Din We are constantly bombarded with marketing messages every second, but only a few are noticed, heard or seen making a greater impact than others. This year, the Wichita American Marketing Association will be awarding the gladiator marketer and the companies who have...
Wine & Dine: Branding a Kansas Vineyard
Enjoying a glass with Grace Hill Winery The beautiful weather of the Kansas wine country. How many times has that phrase fallen off the tongue? We all know we deal with some pretty severe weather, so how does a local vineyard manage to not only sustain a quality vineyard in...
Mystery, Magic & Method Behind Designing Great Logos
Bill Gardner pulls back the curtain. In his newest book Logo Creed, Bill puts designers directly in touch with strong mentors who speak candidly about the processes that lead to successful designs. Throughout his presentation, Bill will offer even more examples of logos that have stood the test of time,...
2014 MOY & MAX AWARDS
Gladiator Marketing: Rise Above the Din We are constantly bombarded with marketing messages every second, but only a few are noticed, heard or seen making a greater impact than others. This year, the Wichita American Marketing Association will be awarding the gladiator marketer and the companies who have excelled by...
Gladiators of Marketing 2014 Marketer of the Year
Ladies and Gentlemen, Gladiators of Marketing – You know who you are. When the challenge is set before you, to make your sales team stronger, you deliver with point-of-sale displays, with direct mail, and effective advertising. When the challenge is set before you, to engage your customers and increase their...
Inside ICT Airport Marketing Strategies
Attracting airlines and marketing our region 1) Marketing our region to airlines. What does it take to convince an airline to start service in Wichita? Or, to convince an existing carrier to add service? The competitive airline industry and its challenges will be presented and you will leave with a...
2013 Holiday Mixer!
The 2013 Holiday Mixer will truly blend together the area's top professional groups. The event will be held at Public at the Brickyard on Tuesday, December 10th from 4:30 PM to 7:00 PM. The joint effort will mix together: PRSA Kansas Wichita American Marketing Association Professional Communicators of Wichita Ad...
WordCrafting: Making Every Word Count
Developing strong content and strategy This program is designed to help you think about how you describe your organization to others, and shows you how the right words can make your message stronger. 1. Learn the difference between words that speak and words that sing, in advertising. 2. See how...
LinkedIn: More than A Social Network. It’s a Business Platform
LinkedIn is touted as the social network for professionals, but for many it’s little more than an outdated, online resume or barely-filled-out profile. But a growing number of are users taking advantage of the business opportunities LinkedIn affords for research, meaningful connections, valuable business resources, client and business development, job...
Making Your Brand Relevant in the Video Age
It’s no secret that video has become a key ingredient in the digital marketing mix, but how can you make the most of this medium? By attending this event you’ll learn: Why video should be a part of your marketing strategy What type of video content to develop How long...