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Stretching Your Marketing Budget
November 15, 2018 @ 11:30 am - 1:00 pm
Small Business & Entrepreneur Marketing
Whether you’re an emerging entrepreneur or a growth-minded small business, getting the most from the time and money you invest in marketing is critical. This presentation gives you a tried and true approach to prioritizing your marketing buck while throwing in some tips and tricks for helping a little go a long way. Working with entrepreneurs and small businesses across the country, Jeff Randolph has brought big-brand strategy to growth-minded businesses that want (and need) to do more with less. Attendees will walk away with the top, proven strategies for maximizing your marketing efforts. As an added CMO-geek measurement tool, attendees will be introduced to a maturity model approach to measuring the health of your marketing efforts.
In this presentation you’ll learn:
- The marketing traps unique to small businesses and entrepreneurs
- How and where to focus your efforts to maximize returns
- Which free marketing tools are your best friends
- When asking for help and spending money is the right thing to do