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The [Re]Branding of AMA Wichita

Brand Identity and Logo The American Marketing Association Wichita Chapter today unveiled a new brand identity and logo that reflects both the transformation of the organization and its vision for the future. Wichita is one Read more...

News

Ring in the Holidays: A Benefit for the Salvation Army

In red-velvet Santa hats and blinking-light necklaces, AMA Wichita members hit the streets of downtown Thursday, December 14 carrying a well-known red kettle to the familiar sound of ringing bells. Each year, instead of a Read more...

Luncheon Recap

Recap: Marketing Research

“Sometimes it’s beneficial to use research to get out of your company’s internal mindset,” explained Dr. Lisa Parcell, director of The Research Partnership at Wichita State University. Dr. Parcell went on to explain the benefits Read more...