BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//AMA Wichita - ECPv6.18.2//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:AMA Wichita
X-ORIGINAL-URL:https://amawichita.org
X-WR-CALDESC:Events for AMA Wichita
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Chicago
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20220313T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20221106T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20230312T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20231105T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20240310T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20241103T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20250309T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20251102T070000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240118T113000
DTEND;TZID=America/Chicago:20240118T130000
DTSTAMP:20240103T233438Z
CREATED:20240102T195535Z
LAST-MODIFIED:20240103T233438Z
UID:10000170-1705577400-1705582800@amawichita.org
SUMMARY:Ethical and Responsible AI in Marketing: Balancing Innovation with Integrity
DESCRIPTION:REGISTER HERE \nJoin us for an enlightening and thought-provoking presentation as we delve into the realm of Artificial Intelligence (AI) and its ethical implications in the dynamic world of marketing. In an era where data is king\, and technology is transforming the way we connect with audiences\, it’s crucial for marketers to embrace AI responsibly\, morally\, and within the bounds of the law. \nIn this engaging session\, our esteemed speaker will guide marketers through the ethical landscape of AI\, offering insights into the importance of striking a balance between innovation and responsibility. \nWhy Attend? \n\nStay Ahead of the Curve: Learn how to integrate AI into your marketing strategies while staying ahead of ethical\, moral\, and legal challenges.\nBuild Trust with Your Audience: Discover ways to build and maintain trust with your customers by adopting ethical AI practices.\nNetwork and Collaborate: Connect with like-minded professionals and industry experts to exchange ideas and insights on responsible AI in marketing.\n\nWho Should Attend? \n\nMarketing professionals looking to utilize AI technology in a smart manner\nBusiness owners and entrepreneurs who utilize AI tools for creative and communication\nBrand managers and marketing executives with organization legal teams\nMarketing consultants and agencies mitigating policies of a variety of clients\nStudents and aspiring marketers eager to utilize new technology\nAnyone who is interested in AI\n\nTakeaways: \n\nTransparency and Accountability\nFairness and Avoiding Bias\nReal-world Examples of AI in Marketing
URL:https://amawichita.org/event/ethical-and-responsible-ai-in-marketing-balancing-innovation-with-integrity/
LOCATION:Advanced Learning Library\, 711 W. 2nd\, Wichita\, 67203
CATEGORIES:Luncheon,Seminar
ATTACH;FMTTYPE=image/jpeg:https://amawichita.org/wp-content/uploads/2024/01/January2024.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20230921T113000
DTEND;TZID=America/Chicago:20230921T133000
DTSTAMP:20230828T150255Z
CREATED:20230525T193106Z
LAST-MODIFIED:20230828T150255Z
UID:10000167-1695295800-1695303000@amawichita.org
SUMMARY:Mastering Marketing Strategy: An Intensive Workshop with Kathy Madzey\, VP of Marketing for Textron Aviation
DESCRIPTION:Are you looking to take your marketing efforts to the next level? Do you want to develop a solid roadmap that aligns your goals\, target audience\, and messaging? “Mastering Marketing Strategy: Crafting Your Roadmap to Success” is a hands-on workshop where you will learn the art and science of creating an effective marketing strategy using a tried-and-tested template. \nKey Highlights: \n\nStep-by-Step Guidance: Receive expert guidance as we break down the process of crafting a marketing strategy into simple\, actionable steps. From defining your objectives and identifying your target audience to crafting key messages and selecting the right marketing channels\, we’ll guide you through each stage of the strategy development process.\nInteractive Exercise: Engage in an interactive exercise designed to apply the concepts learned in real-time. Collaborate with fellow participants\, brainstorm ideas\, and gain practical experience in developing a marketing strategy.\nTemplate Utilization: Learn how to effectively use a proven marketing strategy template. We’ll provide you with a customizable template that serves as a framework for your strategy development. Explore each section of the template\, understand its purpose\, and learn how to adapt it to your unique business needs. Walk away with the foundation for a focused\, actionable marketing strategy you can implement immediately.\n\nWho Should Attend: \n\nMarketing professionals looking to enhance their strategic planning skills\nBusiness owners and entrepreneurs seeking to develop a solid marketing roadmap\nBrand managers and marketing executives\nMarketing consultants and agencies\nStudents and aspiring marketers eager to learn the art of strategy development\n\nHelp Us Give The Basics – When you join us on event day\, please bring an item from the following wish list as we help Hutton support Give The Basics. \nGive the Basics Wishlist \n\n\n\nsoap\nshampoo\nconditioner\ndeodorant\nlaundry detergent\nlotion\nfeminine products\ntoothpaste\ntoothbrushes\ntoilet paper\nchapstick\nrazors\n\n\n\n  \nDon’t miss this opportunity to equip yourself with the knowledge and tools needed to craft a winning marketing strategy. Join us at “Mastering Marketing Strategy Workshop” and gain the confidence to navigate the complex world of marketing with clarity and purpose.
URL:https://amawichita.org/event/mastering-marketing-strategy-workshop/
LOCATION:Hutton – Disney Room\, 111 N Sycamore Street\, Wichita\, KS\, 67203\, United States
CATEGORIES:Seminar
ATTACH;FMTTYPE=image/jpeg:https://amawichita.org/wp-content/uploads/2023/05/September2023_v3.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20230516T160000
DTEND;TZID=America/Chicago:20230516T173000
DTSTAMP:20230426T135507Z
CREATED:20230426T133945Z
LAST-MODIFIED:20230426T135507Z
UID:10000164-1684252800-1684258200@amawichita.org
SUMMARY:Only Paws: A Shift in Social Media Marketing
DESCRIPTION:Join us at the Kansas Humane Society’s Learning Center to learn about their incredible shelter and very successful marketing campaign! \nThe presentation will be by Shasta Lockwood (Chief Development Officer)\, Jordan Bani-Younes (Director of Marketing & Communications)\, and Carlene Dick (Social Media Strategist)\, and will include a Q&A segment afterward. The KHS team will provide tours throughout the shelter (including a pet meet-and-greet!) and show you all that they do for our local pets and community. Everything KHS does is made possible by people like you\, and they are excited to welcome the AMA community to their facility. \nREGISTER HERE! \nLocation:\nKansas Humane Society \nEvent Details:\n4 PM – 5:30 PM
URL:https://amawichita.org/event/only-paws-a-shift-in-social-media-marketing/
LOCATION:Kansas Humane Society\, 3313 N Hillside\, Wichita\, KS\, 67219\, United States
CATEGORIES:Seminar,Social
ATTACH;FMTTYPE=image/png:https://amawichita.org/wp-content/uploads/2023/04/Only-Paws-AMA.png
END:VEVENT
END:VCALENDAR